How Coderio Helped a Global Beauty Leader Streamline Its Digital Strategy.
Avon, the iconic beauty company founded in London and a global leader in cosmetics and skincare, approached Coderio with a complex challenge: to build a new, self-managed website integrated with their CRM, allowing for improved customer service and greater agility in content management.
The Challenge: Flexibility and Efficiency
Avon needed a platform that could evolve with its business. This digital transformation would allow internal teams to manage content independently while staying closely connected to their CRM system, aiming to enhance customer satisfaction and optimize operational workflows.
Our Solution: User-Centered Prototyping and Rapid Development
Coderio responded with a rapid development cycle, leveraging user prototypes and involving end users in the design and feedback process. By prioritizing usability and flexibility, we delivered a more dynamic structure that empowered Avon’s teams to easily self-manage the website.
The Impact: Cost Savings and Accelerated Time-to-Market
This new self-managed site significantly reduced Avon’s operational costs and the development time required to launch new website sections. What began as a technical project turned into a strategic advantage for the company, enabling faster iterations and improved customer interaction.
At Coderio, we are proud to provide scalable, efficient, and user-driven solutions to support global leaders like Avon in their digital transformation journey.
